While most of my blog posts are about design and targeting small businesses, I had to take a moment to share some creative inspiration from the Adobe CC Blog.  I do use Illustrator regularly, however it is mostly for graphic corporate illustrations or logo design. I have not created artwork with Illustrator in years, and this post makes me excited to explore Adobe Illustrator as a tool for art-making.  The same goes for Abobe Photoshop. 

Over the past weekend I found myself working on a new brand identity for a client. The brand's new logo is mainly text, so I was looking for the perfect font. I ultimately had to invest in a new font from a well know type foundry.  It was an investment, however having a proper font for a new brand identity is crucial.  While playing around with the branding mood board for my client I came across this great article from Grits and Grids.

I had the pleasure of working with Tracy Pohlkamp and her awesome team at Indulge Studios this past summer/fall! Tracy is the owner and founder of Indulge, a Whitefish Bay salon and skin center.  I instantly fell in love with Tracy's passion and excitement for her business and knew we would create something beautiful together!

After years of working with clients to create and refine their brand's logos, I've developed a simple process to logo design that is efficient, fun and easy to follow. In this blog post I break down my process in 5 simple steps. 

Today, there are so many stunning ready-to-print designs available online and in paper stores. These are a great option if they fit within your budget and your style. However if a truly unique, one-of-a-kind look is what you are going for, working with a designer on custom invite or even creating your own design (if you have the skills/software) is worth it. After helping multiple friends (and designing my own invitations) I decided to compile a list of tips for creating unique wedding invites for those DIY and those who choose to work with a graphic designer. 

The holidays are here and with Thanksgiving this week, I thought it was the perfect time to share this infographic I designed a few years back for 23andMe.com with visual.ly.  This infographic describes how genetics play a role in what we eat.