Stringer Cellars

SERVICES

Branding, Package Design

ABOUT

STRINGER CELLARS IS A FAMILY-OWNED AND OPERATED WINERY MAKING WINE FROM PREMIER VINEYARD SITES THROUGHOUT CALIFORNIA.

Stringer Cellars first approached LMC to work on redesigning their logo. We did an extensive design study and focused on bringing to life a more refined, design-centric brand to reach new design-centric consumers.

We wanted the new labels to exude high-end wine while being approachable and speaking to modern consumers. The brand had struggled with print issues of its former logo and needed a logo that could be clear and strong in any media or scale.

Our solution was to create a strong, typographic logo mark and design submarks for their branding. For the wine labels, we took a minimalistic approach, focusing on typography and incorporating details with subtle colors mimicking the earth and copper foils and embossing to create luxury.

www.stringercellars.com